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Jason: Yeah! Tell us, how did you get started? Like why create an agency? Because, you know, as we all know, it's, it's a hard life for a number of different years.ĭallin: Yeah. We specialize in Facebook ads, Google ads for the real estate niche, fitness and personal development spaces primarily. I own a marketing agency in Salt Lake City, Utah, Roar Media. Tell us who you are and what do you do?ĭallin: Yeah, so I'm Dallin Cottle. So let's go ahead and jump into the episode.ĭallin: Thank you. We're going to talk about the who, not how, which is real important when you're growing and scaling your agency. Jason: What's up, agency owners? I'm excited to have another amazing guest. SubscribeĪpple | Spotify | iHeart Radio | Stitcher | Radio FM Focus on The Who To Get Your Agency To The Next Level And Transition To The Role of CEO
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Head over to ninjacat.io/masterclass to enjoy an exclusive offer for podcast listeners. Ninja Cat: Today's episode is sponsored by Ninja Cat, a digital marketing performance management platform where you can unify your data, create beautiful, insightful reports and presentations that will help you grow your business. At this point, part of your role will be setting the vision for the company and coaching and mentoring the leadership team. Just the thought of leaving for a long period without answering calls or emails forced him to start delegating tasks he would normally do for his team. In his case, our guest understood it was now or never and organized a 6-week vacation. They can wear a lot of different hats and this can result in a failure to recognize when it’s time to look for experts that can help you scale to the next level, as well as the time to transition to the role of CEO. Agency owners typically have many capabilities. It is at that point when you have to look around and realize where the business is at and where you are going and you have to surround yourself with the right people that are going to help get you there at that moment. “This is a pivotal moment for any agency owner,” he says. Dallin believes that the more you learn, the more you’ll realize that you have no idea what you’re doing.
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When building and starting to grow an agency, many people focus on how to get to the next level and start to work more and more.
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